October 24, 2018

Date/Time
Wednesday, 10/24/2018
Location
Cherry 2018
Submitted By:
Liv Haselbach

Minutes for CID Meeting October 24, 2018. Cherry 2018 3:30-4:45 pm
1. Presentations for chairs related to enrollment management by Craig Escamilla, Deidra Mayer, Katrina Brent, and Kenneth Evans. Powerpoints are attached.
2. The President encourages the chairs to review the various initiatives to see how we might help effect the goals. Note that this is the introduction, more work is coming. Active engagement in student recruiting is imperative. Lamar needs your best people there!
3. In addition, the presenters have noted that chairs can additionally contribute by:
- Help identify graduate contacts and ambassadors.
- Be ready for UAC to come meet with you about how to improve relationships between departments and that unit.
- Getting recruitment materials from Enrollment Management for outreach and returning with potential student contact information for them to follow-up on.
- Having faculty actively participate in outreach/recruitment/retention efforts as a meaningful part of their service and advising (teaching) participation at Lamar.
- Letting Craig know who in your department advises upper level transfer students.
4. Dr. Evans also opened up discussion on any topic. Question on possible raises was answered with need for increased enrollment based on funding. Some recent positive comments were also shared on current/future graduate enrollment.
5. Robust discussion went past 4:30 so the meeting was adjourned without discussing any further agenda items. They are tabled till the next meeting. Some additional recap of the slides and talk are at the end of these minutes.
6. Thank you to Debbie and Natalie for the cookies. Thank you to Deidra, Craig, Katrina and the President for spending so much time with us.
Attendees:
College of Arts and Sciences: Jeremy Alm
College of Business: Larry Allen, Kakoli Bandyopadhyay
College of Ed and Human Dev.: Dan Chilek, Debra Troxclair
College of Engineering: T.C. Ho, Liv Haselbach, Hsing-Wei Chu
College of Fine Arts/Comm.: Donna Meeks, Natalie Tindall, Diane Clark, Monica Harn, Brian Shook
Executive Committee 2018/2019
Liv Haselbach Natalie Tindall Jeremy Alm Larry Allen Dan Chilek

Future CID Meetings and Tentative Topics 2018/2019
November 28, 2018
3:30-4:30
Trying to get in Reaud*
Craig Ness-Finances, Pamela Comer-McNair
January 23, 2019
3:30-4:30
TBD
Faculty Evaluations Recap Plus
February 27, 2019
3:30-4:30
TBD
Greg Marsh: Institutional Research. How Lamar calculates pass rates, etc. (confirmed)
March 27, 2019
3:30-4:30
TBD
Staff compensation, classification, temp. pools.
HR representative will attend.
April 24, 2019
3:30-4:30
TBD


Evening and Saturday Classes: Collection of pros and cons from past experiences.
*This makes it easier for upper administration to stop in.
Respectively submitted by Liv Haselbach with help from Natalie Tindall Oct. 29, 2018.
CC: CID members w/ attachment
Guests and Tammye Knowles w/o attachment
Additional notes from October 24, 2018 CID meeting based on the powerpoint presentations.
-The strategic enrollment management goal is to break down silos to assist students through the admissions and graduation process. Now working with Ruffalo Noel Levitz with strategic enrollment planning; have three committees: Admissions, Diversity and Student Life, Faculty Student Success. SWOT analyses developed in June. Key performance indicators — review and add. Working toward developing high-level strategies that align tactical day-to-day enrollment and student success operations within University mission and goals (TSUS 2020 targets and THECB 60x30TX initiatives)
-Fall 2018 headcount final headcount: up 1% (stopped the decline in the enrollment of students) 
Working with Ruffalo Noel Levitz to fill the top of the funnel/inquiry management- student search expanded (in order to increase the yield of quality students); forecast plus predictive modeling (hot leads/likely to enroll vs. others); AFAS financial aid leveraging; expanded recruitment territories to Central Texas (along the I-35 corridor, high growth area for high school graduates); Welcome Center and Campus Experience (where the police station is now, Tracie Craig is the welcome center director, personalization of visits, resources for faculty outreach, promote customer service) 
-The yield is 50 percent of students who come to visit campus! 
-Transfer enrollment down 11 percent in Fall 2018. General decline in enrollment at 2-year public institutions. Special Admit program — Lamar Link at LIT; 2+2 and reverse transfer programs; readmits will now have a central process; will have a transfer advocate in the UAC (assist with outreach, coordinate advising for students with >60 hours — critical to have someone navigate that) 
Contact Deidra Mayer regarding 2+2 program plans. Brenda Nichols wants to develop 2+2 programs for online students. 
- Graduate recruitment; want to get the brand out there, elevate the brand recognition, increase international alumni base, student-centered processes (workflow efficiency) for domestic students: working to build domestic recruitment and marketing and communication strategies (e.g., GRE); recruit from within (special fast track programs with scholarships, class shadow days, lunch and learn with faculty); grad day and welcome events; use alumni to increase field; faculty participation in conferences, recruitment trips, research showcases; have hired an assistant director
- Restructuring: new UAC director focus on student-centered approach — working within enrollment management division to bridge gaps (for instance encourage taking 15 hours vs. 12 hours to graduate in fewer years). STARS tutoring and Student Support Services (coordinate efforts) — Cardinal Communities moved into STARS. Also student athlete tutors.
-Student Success Collaborative: Utilize SSC Campus for real-time success analysis; use predictive model that indicates student risk. Guide Mobile App: empower students with targeted info that will keep them on the path toward graduation (adoption is high among freshmen based upon orientation meetings). Scheduler software: simplify advising, course schedule timeline
- Stronger identification with chosen major, results in fewer major changes.
- Student success teams — 9-10 staff departments are working to better hand off between themselves for things like advising to financial aid, with a direct contact.